WOW! Inside New Jaguar Design Studio in UK - Check scintillating PICS

Jaguar has unveiled its new dedicated design studio in Gaydon. The New Jaguar Design Studio led by Design Director, Julian Thomson, is now open at redeveloped Design and Engineering Centre in Gaydon, Warwickshire, UK. The studio is built around a so-called ‘Heart Space’.

Jaguar says it is the most technologically advanced design studio in the world, featuring industry leading modelling robotics, Virtual Reality and an 11-m 4K digital display wall.

The New Jaguar Design Studio allows 20 full-size clay models to be worked on simultaneously with a 33% increase in floorspace compared to prior site.

Commenting on the occasion, Thomson said, “Jaguar has a unique heritage as a design-led brand and this will always be a central pillar of our DNA. The design values and philosophy that were created by Jaguar’s founder, Sir William Lyons, remain the same and this building will allow us to design the very best cars for our customers, far into the future."

"In the design team, we understand the issues that are facing the automotive industry and can respond accordingly through innovation and creativity," Julian Thomson added.

“The new facility brings the entire design team together in one hugely creative space. We truly believe that inspiration comes from interaction and collaboration. Our studio is fitted with the
latest technologies but, just as important, is the diversity of human expertise and our passion for Jaguar which helps us design the extraordinary,” Julian Thomson concluded.