Flipkart Big Billion Days sale set to start! CEO Kalyan Krishnamurthy says, "Don't worry about budgets"

Flipkart today announced that the e-commerce major firm would kick off `the Big Billion Days` sale from September 29 to October 4 for product categories including Fashion, TVs & Appliances, Home & Furniture, Beauty, Sports, Toys, Books, Smart Devices, Personal Care Appliances, Travel and more. In the six-day sale, there will be 4-hour early access for Flipkart Plus consumers. Flipkart will commence the sale for mobiles, smartphones, devices and accessories from September 30. Buyers will be able to get a new smartphone with major price cuts and discounts in this festive season. Those interested to buy smart TVs and appliances, could get going from September 29. 

Flipkart has partnered with Axis and ICICI Banks to design special offers for cardholders, and to make shopping easier and more accessible for consumers. Customers will be able to avail a 10 per cent instant discount on Axis Bank debit and credit cards, and the same will also be applicable on ICICI Bank credit cards.

"This year, more than ever, we are partnering with brands, MSMEs, sellers, and artisans to deliver the unparalleled selection and user experience to our consumers. The Big Billion Days is a time for the whole country to come together and celebrate, without worrying about budgets or constraints, Kalyan Krishnamurthy, CEO, Flipkart Group, said in a statement, adding "At Flipkart, we have worked hard over the past year to prepare for The Big Billion Days and we look forward to collaborating with the whole ecosystem to deliver the best festive season yet." 

Over the last few months, Flipkart has claimed to scale up its supply chain considerably, both in first, and last-mile delivery, largely in under-penetrated parts of the country to cater to the needs of both consumers and sellers, said IANS report.

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Recently, Flipkart has also added around 30,000 kirana stores to its network to handhold consumers through their online purchase  journey.