Little Einsteins preschool to expand footprint in the US, to invest $5 million in next 12 months

Making USA its seventh country on business map, India’s fastest growing preschool, Little Einsteins announced its foray into the American market. The preschool will be anchoring their presence in the USA by opening its initial centers in Minnesota and Texas. The institute will be investing $5 Million over the next 12 months towards enhancing foreign language programs, introducing AR technology for interactive and engaged learning, to provide AI and ML solutions for customized and personalized learning for each child and to expand its partner support ecosystem in the international market. 

With this, Little Einsteins preschool is moving on an upward growth trajectory, strengthening its network in India as well as the international market. The USA being home to a lot of Indians, Little Einsteins aims to capture the Indian origin audience in America. 

Talking about the expansion Vinit Srivastava, Co-Founder, Little Einsteins said, “Little Einsteins is rapidly expanding and is establishing its presence in America. We would be setting-up around 10 schools in the USA by the end of 2019. Little Einsteins have been a pioneer in providing preschool education under Multiple Intelligence Framework, fostering an environment of creative, critical and divergent thinkers.” 

Vinit further added, “We plan to strengthen our ecosystem of partners who are equally excited and supportive of our initiatives. We ensure that our franchisee development program is not just feasible but also lets the franchise partners be passionate and creative in education. Over the years we have witnessed zero franchisee mortality, with a lot of our franchisee partners expanding to multiple centers. Our philosophy of ‘Partners first’ and industry defining MIMS model (Minimum interference and Maximum Support) has helped us develop an ecosystem of partners.”

Standing in sync with Vinit Srivastava's views Kopal Maheshwari, Founder and Chairperson, Little Einsteins, said, “Building personalized development for each child via Artificial Intelligence is key for us. We ensure that our preschoolers get access to the best technology and are prepared for the future. Our preschool pedagogy is unique and strongly believes in customization of the curriculum based on the learning curve and style of each child. We ensure that our children are developed as global citizens with awareness and respect for every culture.”