Amazon's Alexa soon to comprehend Hindi commands

E-commerce giant Amazon is stretching its reach towards its Indian consumers with its new Hindi voice model which will enable the user to give commands to the voice-based virtual assistant Alexa, the company announced on Tuesday. This step will definitely is a step to catch up with nemesis, Google Assistant which has been supporting the language for a while now. 

The company's developers are building Alexa's skills to incorporate the language for customers in India. The Alexa Skills Kit (ASK) is nothing but a collection of free self-service APIs and tools which enable the developers to come up with new skills and capabilities for Alexa easily and fast. 

Amazon has also put forward a request for commercial hardware manufacturers who wish to participate in the development of the Alexa Built-in products for Hindi-speaking customers of India. They can submit their requests to the e-commerce giant to garner early access to only Alexa Voice Service (AVS) developer preview. 

Currently, Amazon's Alexa is able to comprehend commands in Hinglish i.e. a mix of English as well as Hindi to a certain extent. Meanwhile, the voice-based virtual assistant is available in 80 countries with 14 language variants. Hindi is soon to join the list.